If you are looking to clear the MB-260 Microsoft Customer Data Platform Specialist exam on your first go, then you should consider finding high-quality MB-260 Practice Test Questions that will help you succeed in the exam. The MB-260 Practice Test Questions provide you the possible shortest way to pass exam and get certified. You can get all the tips you need to prepare for the real Microsoft MB-260 test. We create unique MB-260 Practice Test Questions that will help you to clear the Microsoft MB-260 test on your first attempt.

Microsoft Customer Data Platform Specialist (MB-260)

The MB-260: Microsoft Customer Data Platform Specialist exam is for candidates who are capable of implementing solutions that give insights into customer profiles and track engagement activities in order to improve customer experiences and retention. Candidates should have firsthand experience with Dynamics 365 Customer Insights and one or more additional Dynamics 365 apps, Power Query, Microsoft Dataverse, Common Data Model, and Microsoft Power Platform. They should also have direct experience with practices related to privacy, compliance, consent, security, responsible AI, and data retention policy.

Microsoft MB-260 Exam Details

Exam Code: MB-260
Exam Name: Microsoft Customer Data Platform Specialist
Number of Questions: 40-60 questions
Format: Scenario-based single-answer questions, multiple-choice questions,drag & drop questions
Score: 700
Language: English
Cost: $165 USD

Exam Objectives

Design Customer Insights solutions (5-10%)
Ingest data into Customer Insights (10-15%)
Create customer profiles by unifying data (20-25%)
Implement AI predictions in Customer Insights (10-15%)
Configure measures and segments (15-20%)
Configure third-party connections (10-15%)
Administer Customer Insights (5-10%)

Share Microsoft Customer Data Platform Specialist MB-260 Sample Questions

You are a Customer Data Platform Specialist. You are configuring a workflow for a custom model using an Azure Machine Learning batch pipeline. Configuring this type of model requires different parameters than Machine Learning Studio (Classic) models.
Which two configuration parameters are required specifically for Azure Machine Learning batch pipelines? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
A.Output data store path
B.Output data store parameter name
C.Web service that contains your model
D.Entity name
Answer : B, D

You are a Customer Data Platform Specialist. Your information technology (IT) team created the customer profile records by unifying the Account, Contact, and Web Account tables. After unification was complete, the team noticed that three relationships were created automatically (CustomerToContact, CustomerToAccount and CustomerToWebAccount). The team needs to know how they can configure and update these three relationships.
What feedback should you provide?
A.Relationships created via the unification process can be edited by those with contributor-level access.
B.You can edit each of the three relationships by clicking into the Relationship tab and selecting edit.
C.You cannot edit any of the three relationships, as they are non-editable system relationships.
D.Relationships created via the unification process can only be edited by those with administrator-level access.
Answer : C

You are a Customer Data Platform Specialist. Audience insights users state that they are not able to quickly find details on specific customers while searching customer profiles. You explain the index and search capabilities within audience insights.
Which two statements are correct about configuring and using search and filter index capabilities? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
A.You can add up to 25 custom fields to index and configure filtering for each one of the fields as an administrator.
B.The only fields that are available for indexing are the ones that exist in the customer profile that you created during the data unification process.
C.You can only add a filter for a specific field from the search and filter index page in audience insights.
D.Users with a contributor role can add fields on the search and filter index page in audience insights and configure how many filtered records to show.
Answer : B, C

You are a Customer Data Platform Specialist. Your company operates mainly in the business-to-business (B2B) space.
The chief marketing officer (CMO) asks you to implement audience insights and ensure that it can handle the company’s B2B scenarios and data.
Which statement is correct when considering audience insights for business accounts versus individual consumers?
A.The out-of-the-box product recommendation prediction model is available for business accounts.
B.Data ingestion features are different for business accounts and individual customers.
C.Some enrichment types are available only for individual customer scenarios, while others are exclusively available for business accounts.
D.Business accounts and individual consumers share the same audience insights environment.
Answer: C

You are a Customer Data Platform Specialist. You successfully installed the Customer Card Add-in and the required add-in control in Dynamics 365 Sales app. You need to show customer enrichment data from audience insights in the Dynamics 365 Sales application.
Which two statements must be true for you to show the required data on a Customer Card Add-in control? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
A.Customer details control is successfully installed and added to the Contact form.
B.Active enrichment is applied to customer profiles.
C.Contacts from Dynamics 365 Sales are included in the audience insights unification process.
D.Measure Control is successfully installed and added to the Contact form.
Answer: B, C